How do you get more Schedule 1 customers? As you work your way through the ranks by peddling perfectly above-board consumables, you unlock the ability to sell to more customers in different parts of town. Though their expectations grow, the cash they offer will increase in line with their demands.
Use our Schedule 1 customer list to keep tabs on your customers, future buyers, their frequently visited locations, and the effects they’re looking for. Meet their needs to expedite the path to their referrals and connections. And if that’s too much work, just learn how to make Schedule 1 money fast in the hit simulation game.
All Schedule 1 customers
Here’s a list of every Schedule 1 customer you can unlock at each rank, their respective region, their preferences, and where they tend to hang out.
Schedule 1 Northtown customers
| Customer | Standards | Preferred Effects |
| Sam Tompson | Low | Munchies, Athletic, Smelly |
| Peggy Myers | Low | Bright-Eyed, Refreshing, Energizing |
| Mrs. Ming | Very low | Gingeritis, Shrinking, Electrifying |
| Beth Penn | Very low | Schizophrenic, Lethal, Seizure-Inducing |
| Donna Martin | Low | Refreshing, Lethal, Munchies |
| Mick Lubbin | Low | Euphoric, Bright-Eyed, Sneaky |
| Jessi Waters | Low | Energizing, Paranoia, Sneaky |
| Kyle Cooley | Low | Calming, Munchies, Smelly |
| Kathy Henderson | Low | Athletic, Energizing, Focused |
| Ludwig Meyer | Low | Euphoric, Refreshing, Energizing |
| Austin Steiner | Low | Calorie-Dense, Euphoric, Munchies |
| Peter File | Low | Focused, Refreshing, Sneaky |
| Geraldine Poon | Low | Athletic, Energizing, Focused |
| Chloe Bowers | Low | Athletic, Energizing, Focused |
- Supplier: Albert Hoover
- Dealer: Benji Coleman
Once you’ve found your footing after the tutorial, you’ll unlock the Northtown residents as customers. Focus on Ludwig, Chloe, or Beth to unlock your first Schedule 1 dealer after reaching the Hoodlum rank.
Schedule 1 Westville customers
| Customer | Standards | Preferred Effects |
| Trent Sherman | Low | Athletic, Balding, Calorie-Dense |
| Dean Webster | Low | Glowing, Laxative, Spicy |
| Doris Lubbin | Low | Spicy, Tropic Thunder, Balding |
| Joyce Ball | Low | Euphoric, Thought-Provoking, Calorie-Dense |
| Jerry Montero | Low | Gingeritis, Smelly, Thought-Provoking |
| George Greene | Low | Energizing, Focused, Thought-Provoking |
| Keith Wagner | Very Low | Slippery, Sneaky, Tropic Thunder |
| Charles Rowland | Low | Sedating, Disorienting, Foggy |
| Meg Cooley | Low | Sneaky, Slippery, Thought-Provoking |
| Kim Delaney | Low | Shrinking, Jennerising, Focused |
- Supplier: Shirly Watts
- Dealer: Molly Presley
Reach the Hoodlum rank to unlock the Westville clientele. You can keep slinging the same quality stuff as before, with nobody expecting anything above Low quality.
If you’re speeding things up with a growth item, Keith Wagner will take very low-quality produce without batting an eye.
Make the necessary connections to unlock Molly as a dealer for this location.
Schedule 1 Downtown customers
| Customer | Standards | Preferred Effects |
| Lucy Pennington | Moderate | Calorie-Dense, Euphoric, Glowing |
| Randy Caulfield | Moderate | N/A |
| Elizabeth Homley | Moderate | Sedating, Tropic Thunder, Toxic |
| Philip Wentworth | Moderate | Refreshing, Shrinking, Foggy |
| Kevin Oakley | Moderate | N/A |
| Jeff Gilmore | Moderate | Sedating, Long Faced, Laxative |
| Eugene Buckley | Moderate | Schizophrenic, Toxic, Calming |
| Louis Fourier | Moderate | Shrinking, Seizure-Inducing, Paranoia |
| Jennifer Rivera | Moderate | Shrinking, Slippery, Toxic |
| Greg Figgle | Very Low | Euphoric, Tropic Thunder, Toxic |
- Supplier: Shirly Watts
- Dealer: Brad Crosby
At the Hustler rank, you’ll unlock the ability to peddle to the citizens of the Downtown district. You’ll need Moderate-grade product for all but Greg Fiddle, who’ll be your garbage bin for any low/very low product you keep in short supply.
Work your way through the connections to unlock Brad Crosby as a dealer.
Schedule 1 Docks customers
| Customer | Standards | Preferred Effects |
| Anna Chesterfield | Moderate | Refreshing, Thought-Provoking, Euphoric |
| Genghis Barn | Very Low | Electrifying, Gingeritis, Athletic |
| Lisa Gardener | Moderate | Laxative, Schizophrenic, Anti-Gravity |
| Melissa Wood | Moderate | Anti-Gravity, Refreshing, Slippery |
| Cranky Frank | Moderate | Laxative, Toxic, Tropic Thunder |
| Javier Perez | Moderate | N/A |
| Mac Cooper | Moderate | Focused, Spicy, Long Faced |
| Billy Cramer | Moderate | Spicy, Schizophrenic, Long Faced |
| Marco Barone | Moderate | Sneaky, Long Faced, Refreshing |
- Supplier: Shirley Watts
- Dealer: Jane Lucero
Reach the Enforcer rank to unlock customers who frequent the Docks region of the Schedule 1 map. All but one customer here requires Moderate-grade product.
Keep some low/very low-quality product in production to make easy extra money when Genghis Barn decides he needs a hit.
Schedule 1 Suburbia customers
| Customer | Standards | Preferred Effects |
| Chris Sullivan | High | Sneaky, Electrifying, Euphoric |
| Karen Kennedy | High | N/A |
| Dennis Kennedy | High | Athletic, Focused, Bright-Eyed |
| Alison Knight | High | N/A |
| Jack Knight | High | Lethal, Thought-Provoking, Shrinking |
| Hank Stevenson | High | Sneaky, Schizophrenic, Toxic |
| Jeremy Wilkinson | High | Calorie-Dense, Balding, Slippery |
| Harold Colt | High | Spicy, Foggy, Jennerising |
| Carl Bundy | High | Glowing, Athletic, Disorienting |
| Jackie Stevenson | High | N/A |
- Supplier: Salvador Moreno
- Dealer: Wei Long
At the Block Boss rank, you’ll unlock the Suburbia customer list and move up to people demanding high-quality product.
Start with Chris and work your way through the connections to unlock Wei Long as a dealer to cover the region in your stead.
Schedule 1 Uptown customers
| Customer | Standards | Preferred Effects |
| Lily Turner | High | N/A |
| Walter Crussler | High | Schizophrenic, Balding, Calming |
| Fiona Hancock | High | Lethal, Tropic Thunder, Thought-Provoking |
| Jen Heard | High | Disorienting, Sneaky, Energizing |
| Ray Hoffman | High | N/A |
| Pearl Moore | High | Schizophrenic, Explosive, Gingeritis |
| Herbert Bleuball | High | Foggy, Slippery, Explosive |
| Michael Boog | High | Jennerising, Schizophrenic, Calming |
| Tobas Wentworth | High | Spicy, Disorienting, Lethal |
- Supplier: Salvador Moreno
- Dealer: Leo Rivers
At the Baron level, the highest available at launch, the Uptown clientele list will open up to you. Use your high-quality goods to get into Lily Turner’s good books, then work your way through the fancy side of town to unlock Leo Rivers as a peddler.
With Schedule 1 still in early access, we expect this list of regions and customers to increase as the game expands. Once that happens, check back here to make quick connections with the new locals before some rival gang shows up to squander your hard-earned respect. In the meantime, check out some other new PC games from 2025, or expedite your progress using our Schedule 1 console commands list.