Italian esports organisation HMBLE has announced a partnership with Deloitte Italy, the Italian branch of the multinational professional services network.
According to a release, the two companies will launch the partnership with the start of next month’s Brawl Stars World Championship which HMBLE will be competing in.
Aside from logo placement on HMBLE’s jersey, Deloitte will be featured in several initiatives with the goal of growing awareness of the industry in the country.
While Deloitte is no stranger to the esports industry, having published a report back in 2022, it is rare that the consulting group officially partners with an esports stakeholder. On top of featuring Deloitte at tournaments and fairs, HMBLE will look to produce collaborative content in 2025 with the support of its athletes and creators.
Founded in 2021, HMBLE is an Italian esports organisation based in Turin that competes in Brawl Stars, Clash Royale and Fortnite. It previously also operated teams in FPS titles such as Rainbow Six Siege and VALORANT.
The company puts particular focus on its network of content creators, counting over 15 people to drive engagement. In 2023, it unveiled the HMBLE HUB, the team’s gaming house in partnership with hardware brand HyperX.
Alex Yi Wang, CEO of HMBLE, commented on the deal: “HMBLE has always been committed to promoting a positive gaming environment, to make the gaming world safe and welcoming for everyone.
“We are excited to share this journey with a partner like Deloitte, with whom we immediately saw a values alignment and shared objectives.”